Allison started her career in the motion picture industry in Los Angeles. Her credits included many major motion pictures, as well as promotions for some of the premier Hollywood studios and television shows including Disney, Warner Brothers, ABC, NBC, CBS, music videos, and television mini-series. After a successful tenure she decided to transition into the software and web development genre as a Producer at a Los Angeles-based software and web develop¬ment company. Her subsequent positions included Business Development and Executive Sales Management positions and were focused on internet marketing strategies, outdoor, print, and multi-media strategies for a large niche publishing group and broadcast media companies in Los Angeles and Tucson, as well as a news consulting group out of Dallas, Texas.
Allison also established the first successful Local Ad Network (LAN) in America, including the architectural feasibility and wireframe development of an ad platform for serving, track¬ing, accounting, and creative collaboration. She successfully grew revenues year over year with the LAN and has a track record of growing sales every year – over 600% in one case – regardless of the economic climate. She lives in Santa Barbara and Tucson with her two sons and husband.
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Over the past decade, Seth has managed over 1000 interactive projects spanning television, entertainment and brand advertising. Seth’s success has come from his visionary approach to user experience, visual design and technology. An evangelist of social software, Seth believes that in just a few years’ time, all digital communication will be inherently social. Seth lives with his wife, daughter and four Yorkies.