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19 05, 2020
  • The Ultimate Guide to TikTok

The Ultimate Guide to TikTok

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TikTok is the new kid on the block and it looks like it’s here to stay. Even before Reese Witherspoon’s son hilariously taught her about it, TikTok was on the rise.  It is a video creation and sharing app that allows users to create short video clips with overlaying music and filters. TikTok is not a

17 04, 2020
  • Social Media Apps

Our Favorite Apps To Use During Quarantine

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We often find that as the environment changes around us our needs do as well. The WitMark team was curious about exploring how our App preferences have changed during the quarantine period and here’s what we discovered: Karissa: In my personal life, I’ve definitely been using more TikTok. I pretty much joined the bandwagon and

7 04, 2020
  • team

How Your Business Can Respond in a Time of Crisis

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In a time of such uncertainty, many people find themselves looking left and right for answers, but with so much information out there, it can be difficult to determine what is real and what is not. What can your business do as a response to this turbulent time? First, start by focusing on the facts.

6 02, 2020
  • Super Bowl

Kicking off 2020 with Facebook Groups

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If you watched Superbowl LIV this past weekend, you might have seen Facebook’s first ever national commercial air during the fourth quarter. With Twisted Sister’s “We Wanna Rock” playing in the background, the commercial used the tune as a launching point to showcase people who love to rock. From stone sculptors, to rocking chairs enthusiasts,

24 12, 2019

Major Social Media Changes for 2020

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If you are an active social media user, then you know that Facebook and Instagram advertising is quickly shaping our current world of online and digital marketing. WitMark Group is assuming you already understand both Facebook and Instagram’s algorithms and that you are seeking further information pertinent to how these updates can impact your business

15 11, 2019

The Ultimate Guide to Emoji Marketing

Emojis speak louder than words – more so now, considering the ever-growing presence of social media in our lives. They are used by more than 90% of Internet users! Emoji’s can add a dash of personality to even the most boring email or even spice up a social media post. Think of emojis as the

23 09, 2019
  • Autumn

Autumn At-Work Playlist from WitMark

Fall is finally here…cool weather, falling leaves, endless pumpkin spice lattes, Halloween, and of course, our Autumn playlist – these are just a few of the reasons we are excited for what the Fall season has to offer! At WitMark, it is an amazing time for us to be thankful and enjoy great music. We

12 09, 2019
  • Brand Personality

Crafting Your Brand Personality

You may know your corporate brand identity – the visible elements of your company - but do you know your brand personality? Brand personality is best described as your brand’s character; it is as if your brand has human-like traits and characteristics that make the customer experience more personal, more real. Brand personality relies on