Who doesn’t love when a customer is so connected to a brand that they promote it without even realizing it? From outdoor adventure sports to apparel to fitness, we often see customers who don gear, sweatshirts, hats, and stickers - effectively promoting these brands for the companies. Using branded swag works for industries beyond the
With the rise of countless media platforms, it can seem daunting to know which one to dedicate your time and effort, while hoping it will result in effective marketing. Compared with Instagram, Facebook, and Twitter, LinkedIn can often be overlooked when creating a social media strategy. With 660 million avid users, businesses should really consider
“What would you think if you walked into a Starbucks and the barista got your triple tall, half caf, iced, non-fat latte wrong? You’d probably say to yourself, “First-world problem,” not fret too much and go about your day. What if you went to a different location the next day, and your order was mishandled
“No real social change has ever been brought about without a revolution… revolution is but thought carried into action.” ~ Emma Goldman In a time where technology is so prevalent, we need to acknowledge the power of social media in igniting revolutions. Oftentimes people are quick to speak on the negative impacts of social media
Create a Splash with your Instagram Stories As avid users of Instagram, we are always exploring the multiple layers to optimize Instagram for our clients. One of our Instagram tools is Stories. With 500 million people viewing Stories a day, building a loyal and attentive audience this tool can help boost your engagement and
Our team is so thankful. We are full of gratitude. This year is a year to remember and a year to reflect on the important things. Our clients, coworkers, and, of course, family are what bring us balance and joy. We spent the month of November sharing what makes us thankful and here we sum it all up. With gratitude… ♥ WitMark
Over Labor Day weekend I received an invitation to join a college alumni Facebook group. This was not a traditional alumni group, but one titled “I partied in Isla Vista, (year range).” From the name alone, I knew this was not a group focused on fundraising or providing generic updates about college achievements. While supporting
How PR Plays A Role in Your SEO Strategy In 1996, Bill Gates wrote an essay titled “Content is King.” In it he says, “no company is too small to participate.” He predicted that the Internet opened up a world of possibilities for paid and unpaid content and that it would be generated by multiple
As the impacts of the COVID-19 pandemic continue to shift our understanding of what is normal, we now look to a new way of managing work and interoffice culture. Before the coronavirus introduced itself earlier this year, you would often hear lots of laughter and plenty of snacking, coming from WM HQ. (Is it
This summer might look a little different than most, but that doesn’t mean that you can’t still have a great time. Fill your days with some backyard fun or spend time in the great outdoors (safe and socially distant of course)! If you’re in need of an upbeat summer soundtrack, you’ve come to the right
